Before Fancast (from Comcast) became realized, I was asked to create concept layouts and designs for this product. The result was an interaction flow three levels deep from home page to an entity page.

We were given very few guidlines and absolutes so the option to recommend features and services was optional. The result was layouts with full icon design, color palettes and site strategy.

A competitive analysis/strategy was researched before commencement.

In the end, the site went through several modifications. This latest design was submitted as a concept for the landing page. It offers many strategic entries and areas of monetization. The key factor for this presentation was to keep the appropriate objects above the fold while still suggesting that items exist below the fold.